‹ See All Cat Food
Herring, Egg & Sweet Potato Recipe Dry Cat Food

Beyond® Superfood Blend Herring, Egg & Sweet Potato Recipe Dry Cat Food

High-quality, nutrient-dense cat food formula

High-quality, natural nutrition and essential nutrients to help support your cat’s long-term health.

Sizes: 3 lb.| 6 lb.

Product Overview

It all starts with the ingredients. Naturally.

It’s about knowing exactly what your pet is eating – real, recognizable ingredients you know and trust, plus essential nutrients. We thoughtfully select natural ingredients that work together to deliver the right nutrition to help your pet live a long healthy life.

  • REAL HERRING IS THE #1 INGREDIENT
  • NO CORN, WHEAT OR SOY
  • NO POULTRY BY-PRODUCT MEAL
  • NO ARTIFICIAL COLORS, FLAVORS OR PRESERVATIVES
Ingredients included in Herring, Egg & Sweet Potato Recipe
Ratings & Reviews
Beyond ® Superfood Herring, Egg & Sweet Potato Recipe Dry Cat Food is rated 4.7 out of 5 by 137.
Rated 5 out of 5 by from My kitties love this flavor! PLEASE don't discontinue the superfood flavor! Both of my girls love this flavor of Beyond and I can only find it at one grocery store in my town. Walmart, Target, and other grocers don't have it. I'm worried it'll get discontinued. They eat it up and my older kitty doesn't seem as itchy as she was before. They look very healthy and are super energetic. We love Beyond!
Date published: 2017-11-11
Rated 5 out of 5 by from Love the superfood ingredient...sweet potato! Switched my extra fussy part feral cat from Rachel Ray dry, which he threw up almost daily, back to Beyond...previously fed him Beyond Salmon & Brown Rice, he gets fussy every few months and I have to keep trying new flavors. He LOVES Beyond Superfood...no issues and a very happy, hungry kitty. My issue is Stop & Shop discontinued this flavor Beyond and it is so much more expensive at Big Y, they also discontinued Beyond Lamb dry dog food which my sister just switched her dog to and she loves it, any idea why. Thanks a CT customer for life.
Date published: 2017-08-06
Rated 4 out of 5 by from Bought this a few months ago now. My cats poo doesn't smell bad anymore. Mission accomplished.
Date published: 2017-06-22
Rated 1 out of 5 by from Well I think it needs to be gran free. The food by Karina I think is good but fancy feast is always dry the cat food in the can and as far is the drive food here it needs to have vitamins in grain free and more healthier and not preservatives in their cats need vitamins and healthy food like blue Buffalo so they can be healthier and not not cheaply made with byproducts and corn and green in it that's nasty and I think that all the problems that I've had with you folks you guys need to or should send me a bag to try this again because I've had so many problems with you folks on cat food and his cost me a lot of money thank you you need to do better quality care and cutting up got enough in the cans a lot better and make it more juicy for the cats
Date published: 2017-05-26
Rated 3 out of 5 by from need a kidney care blend Like your products but would like to see a dry food that is helpful for cats with deteriorating kidneys which is the #1 problem in aging cats. Perscription foods become too costly to feed exclusively so there is a need for compatible supplemental foods to use too. There are urinary health brands out there but not kidney care which require very different formulations than urinary does.
Date published: 2017-05-01
Rated 5 out of 5 by from Finicky critter loves this! Who would have thought a rescue cat would be so difficult to please? After fending for herself in the wild, she will only eat dry kibble--no table scraps, no fresh meat/fish/chicken--only dry kibble. Discovered she had a reaction to chicken--sores under her chin, whiskers fell out--so I tried changing out her proteins, but she wouldn't eat. I finallly came across Beyond in my local grocery store, read the ingredients and tried it on Miss Priss. She loved it! I've been buying it ever since. It IS a little pricier than most run of the mill brands, but no more expensive than Blue or other trendier brands. And since she's part of the family, she deserves to eat what she likes. Oh--and no more skin issues--just a fat, happy cat.
Date published: 2017-04-19
Rated 5 out of 5 by from Wonderful! My cat used to throw up all the time with any other food. This flavor is the only one he does not throw up! Well except for the occasional hairball. Amazing cat food. I just wish that my local Target would continue to carry this flavor.
Date published: 2017-04-19
Rated 5 out of 5 by from Well worth it I purchased this before and switched to another brand, don't ask why, but came back to this brand when I took the time to read the ingredients vs the other brand, my girls love this, will not be switching again.
Date published: 2017-04-18
  • y_2017, m_11, d_15, h_22
  • bvseo_bulk, prod_bvrr, vn_bulk_2.0.3
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_137
  • loc_en_US, sid_17800-16369, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_purina-beyond
Ingredients & Nutrition
Herring, chicken meal, brewers rice, barley, pea protein, oat meal, dried egg product, beef fat preserved with mixed-tocopherols, dried yeast, sweet potatoes, natural liver flavor, canola meal
Essential Nutrients Added for a Complete and Balanced Meal

fish oil, salt, sodium bisulfate, phosphoric acid, calcium carbonate, potassium chloride, choline chloride, L-Lysine monohydrochloride, taurine, Vitamin E supplement, zinc sulfate, ferrous sulfate, manganese sulfate, niacin, Vitamin A supplement, calcium pantothenate, thiamine mononitrate, copper sulfate, riboflavin supplement, Vitamin B-12 supplement, pyridoxine hydrochloride, folic acid, Vitamin D-3 supplement, calcium iodate, biotin, menadione sodium bisulfite complex (source of Vitamin K activity), sodium selenite.

Manufactured and guaranteed by: Nestlé Purina PetCare Company, St. Louis, MO 63164 USA
Purina Beyond Superfood Blend Herring, Egg & Sweet Potato Recipe is formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for maintenance of adult cats.

Guaranteed Analysis
32.0%
Crude Protein (MIN)
14.0%
Crude Fat (MIN)
4.0%
Crude Fiber (MAX)
12.0%
Moisture (MAX)
1.3%
Linoleic Acid (MIN)
1.0%
Calcium (Ca) (MIN)
0.9%
Phosphorus (P) (MIN)
150 ppm
Zinc (Zn) (MIN)
0.35 ppm
Selenium (Se) (MIN)
12,000 IU/kg
Vitamin A (MIN)
150 IU/kg
Vitamin E (MIN)
Feeding Instructions
Adult Cat Feeding Instructions

These recommended feeding amounts are based on using a standard 8 oz/250 ml measuring cup which contains approximately 112 g of Purina Beyond. Use the recommended amount to fill your cat’s bowl in the morning, so your cat can enjoy Purina Beyond throughout the day. Ideal body condition should be maintained by adjusting this amount based on your cat's age, activity and environment. Nutritional needs will change over time. You can best serve your pet by feeding the amount that maintains a healthy weight, whereby you can easily feel your cat's ribs.

Making the Switch to Beyond

Although you’ll be anxious to see the difference Purina Beyond can make in your cat, please allow 7 - 10 days to ease the transition from your cat's current food. This will help avoid stomach upset. Each day, simply feed a little less of the previous food and a little more Purina Beyond until you’re feeding Purina Beyond exclusively.

No Supplements Necessary

Purina Beyond provides 100% complete and balanced nutrition for adult cats. There is no need to add vitamins, minerals or other supplements, unless specifically directed by a veterinarian.

Fresh Water, Proper Diet & Veterinary Care

Be sure to provide fresh water in a clean container for your cat daily. Proper diet, exercise and veterinary care are the best ways to keep your cat healthy. If your cat hasn’t had a check-up in the past year, please make an appointment today.

Calorie Content (calculated) 3656 kcal/kg 408 kcal/cup

Recommended Daily Feeding Amounts
Weight Amount to Feed
5 to 9 lbs. (2.3-4.1 kg) 1/4 to 2/3 cup (28-74 g)
10 to 14 lbs. (4.5-6.4 kg) 2/3 to 1 cup (74-112 g)